Play proud

Atlantic Lottery has been giving back for almost 45 years. In fact, it’s the sole reason they exist. 100% of profits go back to the four Atlantic Canadian governments to invest in our communities. A big challenge is that many people aren’t aware of this. Haylo’s brand stewardship has helped Atlantic Canadians feel good about Atlantic Lottery by reminding them that “When you play with Atlantic Lottery, you don’t just play to win — you play to make a difference”.